---
title: Wealth Triggers Overview
description: Overview of Aidentified Wealth Triggers
---

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# Wealth Triggers Overview

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Types of Wealth Triggers

Aidentified tracks a variety of wealth events, some related to individuals and others to companies:

- **Individual Wealth Triggers:**
  
    - News mentions
    - Promotions or company changes
    - Stock transactions
    - Property transactions
    - Potential wealth transfers
- **Company Wealth Triggers:**
  
    - Funding rounds
    - Acquisitions
    - Public filings
    - Achieving unicorn status

Once a wealth trigger is identified, it is linked back to the relevant individual and company profiles within the Aidentified database.

### Using the Aidentified Prospect Finder

The Aidentified Prospect Finder allows you to search for individuals based on their past wealth events. For instance, you can search for people within a specific geographic area, then identify those who has experienced a particular trigger event.

### Saving Searches and Notifications

In the Prospect Finder, you can save your filtered searches to receive personalized email notifications about future wealth trigger events for these individuals. For more information, please see: [Saving Searches & Setting Up Triggers](https://6369457.hs-sites.com/migration/saving-searches-setting-up-triggers?hsLang=en)

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